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WORLD OF STOCKS
To get a new generation interested in finances, we hacked Instagram’s shopping feature
to create product tags that linked back to dynamically updating stock prices.
Tap the Product Tag
By clicking a product tag, you'd be shown
the stock symbol, price history,
and a link that allows you to buy
the actual stock on E*TRADE.
Since Instagram's shoppable tags require a physical product,
we created a line of t-shirts. Each shirt is paired with an individual stock symbol, so once you buy the stock on E*TRADE
we send you the shirt for free.
you can now buy stock on instagram
you're welcome
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