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The Overtime Deal
Overtime = more time for great times at the bar. So when the NCAA finally allowed college athletes to make money from endorsements, Buffalo Wild Wings offered a deal to every player who sent a March Madness game into overtime.
Real-time negotiations, signing players within 24 to 48 hours.
Awards
2022 Cannes Lions Shortlist
Innovative Use of Influencers
Clio Sports Grand
Fan Engagement
Clio Sports Gold
Social Media
Clio Sports Silver
Public Relations
Clio Sports Shortlist x2
Medium Innovation
Partnerships & Sponsorships
Press
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